Employee Communications

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Effective communication is an essential component of an organization’s success. People in organizations typically spend over 75% of their time in an interpersonal situation; it is no surprise to find that at the root of a large number of organizational problems is poor communication. Faulty communication can lead to confusion and cause the best laid plans to fail.

Employee benefit programs are offered by most employers as a way to increase loyalty, create goodwill, and to attract and retain employees. Unfortunately, many times benefit programs are implemented but not effectively communicated, often leading to low awareness of the value of the program, confusion about what is offered, and misuse of the program. This leads to little or no return on the employer’s investment.

Our team has experience in employee benefits communications, ranging from enrollment process and planning to promotion and campaign design. Our goal at Cobbs Allen is to help you develop a communication strategy based on your organization’s goals and overall objectives.

Whether it is supporting loss control and safety objectives, promoting employee benefits, or conveying policies and procedures, we can help you determine the most effective way to get your message to your target audience.

Services Include:

  • Content Development - The intended message
  • Distribution Methods - Effective medium and channels
  • Design and Brand - Graphic design and document creation
  • Communication Calendar - development of scheduled communications
  • Communication Formats -
    • Print: benefit guides, benefit statements, stuffers, posters, and postcards
    • Electronic: email, video, and PowerPoint

Cobbs Allen provides a complimentary benefit compliance online library to our valued customers.  This library consists of past and current materials such as health care reform campaigns, legal alerts for health care reform and other legislative guidance, helpful employee communication pieces and recorded webinars.  To access the benefit compliance library please click here